Braun Series 7 7027cs Review: New Model Same Excellence

We have a new decade and Braun has come up with new shavers in its existing series. Braun Series 7 is a big contender for the best electric shaver ever made and contains some extraordinary shavers. 7027cs is a new addition to the series and we can’t help but notice a design shift. Is there more to this new model than just a new design, we will discuss it in a bit?

Recapping some of Series 7 history, it was first introduced in 2010 and then had new shavers added to it in 2016. Thus, there were essentially two kinds of Series 7 shavers, old and new. In addition, there were two configurations in these shavers namely solo and clean and charge station. This meant shavers either came solely, without a clean and charge station, or came with one.

In terms of price, nowadays, you can get your hands on a Series 7 shaver with a cleaning and charge station at around $200. Moreover, you can own a solo shaver like 7893s at around $170. However, in 7027cs, we see a price drop to about $150. This is a pleasant change and we hope it stays that way or comes down even further. This is because whenever Braun releases a shaver it is available at a higher price initially and then settles at a lower price.

Braun Series 7 7027cs Highlights

In this section, we will list some of the major features that this new shaver has to show off. This will give you a clear picture of what we can expect from this shaver.

360-Degree Flexible Head: Braun has been an industry leader for some time now and has quite a few “firsts” to its credit. One major feature 7027cs has to brag about is the 360-degree flexible head.

We have seen this feature in some of the rotary shavers but for a foil shaver, this is certainly another first for Braun. We are used to shavers with 8D or even 10D contour adaptations head, but to come with a head that does the whole circle is remarkable.

This feature is meant to ensure maximum contact with the skin even when going over difficult and tricky areas. I do struggle with hair on the lower edge of my jawline, and I put this to test and will share results in the performance section.

AutoSense Technology: One trademark feature of series 7 has been the AutoSense Technology. This technology is said to read the beard density and change shaving intensity accordingly. 7027cs maintains this feature.

Same Shaving Head: Another of the few things that Braun has retained from previous models is the shaving head. It has the same shaving elements. Of these, two are your normal foil blades which Braun calls the Optifoil.

The middle shaving element is called ActiveLift and this works to lift flat-lying hair and also takes care of long and stray hair. It cuts them to a length at which Optifoil can cut them. The ActiveLift trimmer is encased by SkinGuard and this works to protect skin against the aggressiveness of the shaver.

The shaving blades are flexible and move in the up and down direction when in use and according to pressure put on them. It is noteworthy that each blade moves independently of the others. So, if one blade is going down, it does not mean that all the other blades have to go down also. Each blade corresponds to the contour it is going over. However, they all work in a synchronized fashion for better performance.

Wet and Dry Use: You would be glad to know that 7027cs is 100% waterproof. This means you can use it in the shower and with shaving cream or gel. This feature is good for people with sensitive skin or those who are prone to razor bumps. This is because softening and hydrating the skin and hair before shave decrease skin irritation and redness. However, you can always use this shaver dry.

This wet and dry feature is pretty much standard in most electric shavers now. However, with this feature, you can’t use the shaver plugged in for safety reasons. Therefore, this shaver is essentially a cordless electric shaver that runs on a charge.

Charging Stand: As said earlier, one major change from previous configurations of Series 7 is the inclusion of a charging station in 7027cs.

New Attachments: If you have been a Braun user, you would know that former Bruan shavers came solo or with a clean and charge station. This was about it, there was not a single attachment, although there was a pop-up trimmer, which had limited utility. However, in 7027cs, we see a precision trimmer and five beard attachments.

Braun Series 7 7027cs Review – What It has To Offer

Construction and Design

The basic construction material is plastic, but don’t get spooked by that. It is not cheap plastic by any means. The shaver is well-constructed and has a nice feel to it.

The shaver itself is a two-toned beauty (black and gray). The main interface of the shaver is black and this is where you have the LED display and your power button. Around that, there is chrome plating which gives a silverish touch. On the sides and back, you get textured rubber inserts and these ensure better grip.

The main interface is simple and you have LED indicators for blade replacement, if the shaver needs cleaning, battery status and if a travel lock is enabled. You can enable a travel lock by pressing the power button for three seconds.

Braun Series 7 7027cs Performance

Performance is the ultimate test of a shaver, isn’t it? I mean you can have all the bells and whistles and if the shaving performance is unsatisfactory, it all counts to nothing.

7027cs promises to deliver the same performance we are used to seeing with its predecessor. This is ensured by a shaving head that has high-quality stainless blades with anti-rust leading edges. So, you have shaving blades that are going to remain sharp for a long period of time. Although this shaver is new and I have only used it a couple of times, I say this from my experience with earlier Series 7 models with the same shaving head.

In terms of aggressiveness and closeness of shave, this shaver shaves as close to the skin as you can expect from an electric shaver. Manual razors still find no competition in that respect, but they carry their fair share of cons as well.

A comfortable shave has been a hallmark of Braun shavers. This is where Series 9 and Series 7 are in the class of their own. This is helped by their hypoallergenic stainless steel blades and SkinGuard. The blades do not get hot and give a forgiving and gentle shave. ActiveLift trimmer aligns up flat-lying hair, so there is no yanking of any sort and you don’t get irritation or burn post-shave. This is what makes them the best electric shavers for sensitive skin.

Battery Life and Charging

Braun says this shaver gives three weeks of shaving with a single charge. What were the conditions of measuring this fact, I don’t know. However, I have run it for 50-60 minutes total, and if that gives you three weeks of shaving so be it. I would say you can get four to five shaves out of it and if you are a daily shaver that is pretty much a week’s worth of shaving.

Accessories and Replacement Parts

With 7027cs, you get:

• One Braun Series 7 7027cs shaver
• A charging stand
• A cleaning brush
• A precision trimmer
• Five beard guide attachments
• A travel case
• A power cord

Braun is yet to announce replacement foils for this shaver. However, as it features the same shaving head, it would probably be the 70s which is readily available. But, make sure before replacing it with the Braun customer service or we will update this post when they make any definite comment about it.

Braun Series 7 7027cs vs 7071cc

From earlier models, we know that Braun releases its models in different color schemes. In this new edition in Series 7, we see that shavers are either black or sliver. This corresponds to the area around the main interface on the top and the area underneath the head on the backside.

However, in all different models, the shaver is the same and it is just the accessories that they come with differ. The shaver has either more, less, or even no attachments and this is the main differentiating point.

Other than that, 7071cc comes with only one attachment in a precision trimmer. However, in 7027cs, we get five beard guide attachments and a precision trimmer.

This is about it when we talk about the differences between these two models. Other than that, both incorporate the same shaver and we can expect similar performance. In terms of price, both come at a similar price at just under $150 which is a surprise because the Braun clean and charge stations are one of the best.

Braun Series 7 7027cs vs 7020s vs 7075cc

When we compare these models, 7027cs and 7020s are of the silver color scheme as opposed to the black of the 7075cc.

Other than that, 7027cs comes with a charging stand, 7020s comes solo and you get the clean, charge, and care station in 7075cc.

Moving on, the 7020s comes only with a precision trimmer and a travel case as accessories. However, in 7027cs and 7075cc, you get the precision trimmer as well as five beard guides along with the travel case.

Conclusion

Companies know the fact that to be competitive in the long-term, they need to be bringing innovation and new technology constantly. Braun has been the market leader in foil shavers for some time now and to keep up their name they have come up with new shavers in 2020.

7027cs is a new addition to the higher-end Series 7 and comes up with a new design that is aesthetically pleasing and well-built. The design is a shift from the previous rectangular-shaped shavers to a more roundish one. 7027cs is definitely more ergonomic with its rubber inserts and curved body in the middle.

In terms of performance, 7027cs has the same promise as we are used to with Braun Series 7. The shaving head delivers a close shave and is especially apt at dealing with tricky areas with its flexible head and blades. Comfort has been a hallmark of Braun shavers in general and Series 7 in particular and it seems 7027cs would carry the legacy.

A lower price is definitely a pleasant change. Therefore, if the price has been limiting you from owning a Braun shaver, now is your chance to get one and experience a master at work.